GOOBE — Fluid Form Bottle Design

GOOBE is a contemporary bottle design concept driven by fluid geometry and dynamic form. The project explores the balance between rigid structure and soft silicone grip, creating a product that feels both sculptural and functional. Designed with a modern and minimal approach, GOOBE transforms movement into identity, resulting in a bold yet clean hydration object.

GOOBE was developed as an authorial design project exploring an AI-assisted creative workflow, spanning from naming and visual identity development to product form exploration and final visualization.

Artificial intelligence was used as a generative and exploratory tool, supporting ideation, material studies and formal refinement, while all creative decisions were guided by a consistent and intentional creative direction.

The project reflects an investigation into how emerging technologies can expand contemporary product design without replacing authorship, but rather enhancing it.

Thank you for exploring the project.
GOOBE is an authorial exploration of form, function and technology.

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